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The Fragrance Foundation adds on to its campaign.
November 10, 2010
By: TOM BRANNA
Editor
Looking to attracting the attention of the massive holiday shopping crowds in New York City, The Fragrance Foundation unveiled a new “street-wise” element to its One Drop Changes Everything campaign. It will utilize eye-catching telephone kiosk placements strategically located across midtown Manhattan starting Nov. 19. No less than 40 kiosks will carry the impactful, colorful, iconic atomizer silhouette that will be seen by the throngs of holiday shoppers taking on board the messa...
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